Legal
Privacy Policy
This Privacy Policy explains how First Risk Underwriters LLC handles information collected through our company website and related inquiries.
Who We Are
First Risk Underwriters LLC (“FRU,” “we,” “us”) operates this marketing website. We are a managing general underwriter (MGU), not an insurance company. To contact us, use the contact form on this website.
Information We Collect
We may collect information you provide directly — such as name, email, phone, company, inquiry type, and message content — when you use the contact form. We may also collect basic technical data such as browser type, device, approximate location derived from IP, pages viewed, and referring URL through standard server logs.
How We Use Information
We use inquiry information to respond to you, evaluate partnerships or program interest, maintain business records, improve the site, and comply with legal obligations.
Cookies and Analytics
This marketing site currently does not use non-essential analytics cookies by default. If we enable analytics or similar technologies later, we will update this policy and, where required, present a consent mechanism. Essential cookies or local storage may be used for basic site operation and security.
How We Share Information
We may share information with service providers who host the site, process form submissions, or provide IT support, and with professional advisors. We may also share information when required by law or to protect our rights. We do not sell personal information for cross-context behavioral advertising.
Retention
We retain inquiry and related records for as long as needed to respond to you, manage business relationships, meet legal or regulatory recordkeeping needs, and resolve disputes, then delete or de-identify when no longer required.
Your Choices & Rights
Depending on your location, you may have rights to access, correct, delete, or obtain a copy of personal information, or to opt out of certain processing. To make a request, use the contact form on this website. We may need to verify your identity before fulfilling a request.
Children
This site is intended for business audiences and is not directed to children under 16. We do not knowingly collect personal information from children.
Data Security
We take reasonable administrative and technical measures to protect information submitted through this site. No method of transmission or storage is completely secure.
International Visitors
If you access the site from outside the United States, you understand that information may be processed in the United States, where privacy laws may differ from those in your jurisdiction.
Changes
We may update this Privacy Policy from time to time. The “Last updated” date reflects the latest revision. Continued use of the site after changes means you acknowledge the updated policy.
Contact
Questions about this privacy policy can be directed to First Risk Underwriters LLC through the contact form at /contact.
Last updated: July 30, 2026